Among the running tech brands smashing their content marketing is these two comedians doing a podcast on Race to the Stones

4 running tech brands smashing their content marketing

Which running tech brands are leading the way when it comes to content marketing? Here at Pulse – the content marketing blog for the running world – we’ve collected the best examples that show how companies can use content to communicate with their audience and add real value.   Discover how Jaybird prove their headphones’ […]

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running technology trends

3 running technology trends for 2018 and beyond

It’s been a decade now since our co-founder, Kieran Alger, embarked on becoming the expert on all things tech – especially running tech – so who better to bring you the biggest running technology trends to help make you a better runner?   In this BlueJam content series on our blog Pulse we showcase the […]

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Content marketing trends

The key content marketing trends for running apparel brands in 2018

What are the biggest and best content marketing trends for running apparel brands? Here are the trends BlueJam’s running content strategists say are influencing the stories being told by running’s biggest, best and most innovative brands…   Running, we love it. And we’re not alone. Sport England says that nearly 7 million people in the […]

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Clever content marketing tactics

Content marketing tactics: How to do content marketing

At BlueJam Media our experts have been creating content for award-winning brands for more than 20 years. We know there’s no secret, instant recipe for success. Building loyal audiences who come back over and over again takes time and craft. But there are some rules you should definitely follow, and clever content marketing tactics you […]

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Content marketing tips for running brands

Content marketing tips for running brands

Here on the BlueJam blog, Pulse, we’ve looked at the trends influencing content and running in 2018, zeroed in on the running brands that are doing content marketing well, and also seen how effective a good content strategy can be. But how do you bring that into your own content? Here are some content marketing […]

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