How effective are SEO, social media and influencer marketing for getting your content in front of the right audience? Here are the facts and stats you need to know about content marketing distribution.
It’s no secret that your brand’s presence on Google is vital to business – after all, 93% of web traffic comes via search engines. This means you’re probably already looking at SEO, creating content that ranks highly for certain keywords, drives click-throughs and leads people to have a satisfying user experience on your site. And […]
There’s no denying the value of social media from a brand perspective. It gives you a chance to connect with users on a more personal level than advertising, it allows you to build a genuine two-way relationship with your audience that you can leverage long-term, and it gives your brand a personality that users can […]
Just what are health and fitness micro influencers? And how can they help running brands with their marketing efforts? Here’s our beginners’ guide… Influencer, it’s a funny old word. After all, no one likes to think their tastes, opinions and behaviours can be easily swayed by those of others. But, even if you consider […]